The Advantage of Meerby vs. Traditional Retail Help Buttons
Passive to Proactive: Meerby's In-Store edge
Meerby is a proactive screen-to-staff platform that links customer intent (from digital signage) directly to measurable foot traffic and sales, while traditional retail help buttons are passive, customer-initiated service tools with limitedanalytics and no attribution to sales uplift.
Meerby vs. Traditional Help buttons: Feature-by-Feature
Category
Meerby
Traditional Retail Help Buttons
Engagement Trigger
Smart digital signage with embedded sensors that detect interest + trigger staff alerts
Customer-pressed button or sensor when they want assistance
Response Mechanism
Auto-alerts store staff via mobile app with real-time intent + location
Audio alert or staff paging system
Analytics
Tracks screen engagement, footfall, staff response, and resulting sales
Tracks button presses, response time; limited beyond service requests
Sales Attribution
Yes – links signage engagement to store entry and transaction data
No sales attribution capabilities
Proactive vs Reactive
Proactive – engages based on customer interest
Reactive – waits for customer to press button
Staff Tooling
Mobile staff view with contextual info and response tracking
Often limited to store PA or legacy system
Retail Use Cases
Marketing campaigns, new product launches, assisted selling, staff optimization
Locked product assistance, service counters, help buttons
Data Use
Optimizes marketing ROI, staffing levels, store layout, and customer journey
Mainly used for compliance/service SLAs
Customer Experience
Seamless, non-intrusive journey from screen to staff to checkout
Customer must stop and request help, may lead to frustration
Key Meerby Advantages Over Traditional Call Buttons
Passive Vs Active Engagement: Meerby detects interest *before* the customer explicitly asks for help.
From Screen to Sale: Tracks the entire journey – from viewing a promotion to making a purchase.
Marketing + Ops in One: Combines signage, services, and sales metrics into a unified dashboard.
Better for Modern Retail: Built for hybrid experiences where digital engagement influences store behavior.
Staff Empowerment: Enables smart deployment of staff based on real intent, not just button pressing.
Passive vs Active Engagement
Meerby detects interest *before* the customer explicitly asks for help.
From Screen to Sale
Tracks the entire journey — from viewing a promotion to making a purchase.
Marketing + Ops in One
Combines signage, service, and sales metrics into a unified dashboard.
Better for Modern Retail
Built for hybrid experiences where digital engagement influences store behavior.
Staff Empowerment
Enables smart deployment of staff based on real intent, not just button pressing.
Common Concerns, Smarter Solutions: Objection Handling
“We already use Call Boxes to get help to customers.”
What if you could reach them even earlier—as soon as they’re interested in a product?
“Meerby must be more expensive?”
Meerby delivers revenue-generating insights, not just service alerts — it’s an investment that requires less capital expenditure.
“We only need to unlock product cases.”
Meerby can facilitate opening cases like an old-fashion Call Boxes, but also drive additionalsales in high-margin zones, high touch zones.
“We don’t have time to train staff on new tech.”
Meerby’s tools are intuitive and integrate with existing mobile devices and workflows.
Ideal Scenarios to Position Meerby
When the client is already using traditional retail help buttons but struggling to tie engagement to sales.
When Marketing wants to justify in-store campaigns with real performance data.
When Operations needs to optimize staffing or reduce missed customer interactions.
When the retailer is evolving from “help buttons” to hybrid in-store tech.